Rachel Friedman

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Organized Spontaneity

Stoke Coach Social Media Consultant Travel Advisor

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Rachel Friedman

Adventure + Communications Consultant

Surfing Pacifica

California, Adventure, TravelRachel FriedmanOctober 7, 2012pacifica, california, surfing, sunset

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My First Experience at Yosemite National Park

California, Adventure, TravelRachel FriedmanOctober 12, 2012yosemite, half dome, backpacking, camping, wilderness

Sierra Buttes + Packer Lake // Kings Beach + Lake Tahoe

Rachel FriedmanAugust 17, 2012sierra buttes, camping, hiking, fire tower, tahoe, kings beach, sup, lake tahoe, summer, packer lake, sunset

Free Bird 🕊 🎶 #landsend #outdoorwomen #sanfrancisco .
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#in2nature #naturelovers #freshairandfreedom #theoutbound #liveoutdoors #optoutside #thegreatoutdoors #outdoorsupply #liveauthentic #conquer_ca #nowrongwaysf #wildbayarea #alwayssf #igerssf #visitcalifornia #getoutside #pacificocean #music #guitarsolo #neverstopexploring

2 years ago - I started a passion project in the health and wellness space. This past year I studied and received my personal training certification through @acefitness to legitimize this wellness business I call Stoke Coach (@stoke_coach). It was put on the back burner for a while when I got hired into a full-time position, but in full transparency, a couple weeks ago, I got laid off from that job. It's a bummer for sure and I really enjoyed my role, but now I know deep down in my soul my true purpose is to help inspire people to be active, fit, get outside more, eat healthier, and challenge their comfort zone as a Stoke Coach and Personal Trainer.

As we sit at our desks and look at our multitude of screens, getting outside, exploring our child like awe and wonder, and creating a life where we move naturally during our days is more important than ever (DYK - 100 years ago only 10% of us had sedentary jobs, whereas today we’re at 90 %). I want to help erase the barrier of entry into the outdoors, and help people climb their own personal peak - whether that's making time to be active and outdoors every day, try hiking for the first time, facilitating adventures into the mountains or on the water.

Let's get back into that beginner mindset where we are more open to learning new things, pushing ourselves, and having some fun (even though it might be some type-ll)! Stay Tuned for more updates on this journey 🤙🏻| 📷: @coletterobinson

#fitnessjourney #ovambassador #motivationmonday #doingthings #stokecoach #stoked .
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#adventure #exploreeverything #healthyliving #exploremore #getoutside #instatravel #in2nature #keepitwild #forceofnature #outdoorwomen #neverstopexploring #naturelovers #rei1440project #adventureoften #freshairandfreedom #theoutbound #outdoorvoices #ovofficial #liveoutdoors #optoutside #goatworthy

While working at the All Birds store last year to supplement my freelancing, I met @coletterobinson. We connected on more than just really comfortable shoes - look at us now 🤳#hiking #doingthings #sanfrancisco .
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#forceofnature #optoutside #ovofficial #ovambassador #selfie #goldengatebridge #outdoorvoices #womenwhoexplore #nowrongwaysf #outdoorwomen #womenwhohike #getoutstayout #theoutbound #exploremore #seizetheday #california #visitcalifornia #in2nature #freshairandfreedom #mytinyatlas #thegreatoutdoors #ventureout #liveauthentic #frands

Gravity is not my enemy 🕴🏻| 📷: @coletterobinson #ovofficial #ovambassador #outdoorvoices #getoutside #stokecoach #sanfrancisco .
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#forceofnature #optoutside #nowrongwaysf #outdoorwomen #womenwhohike #getoutstayout #theoutbound #exploremore #seizetheday #fitnessjourney #instahealth #fitnessaddict #healthychoices #california #visitcalifornia #in2nature #freshairandfreedom #neverstopexploring #mytinyatlas #thegreatoutdoors #ventureout #liveauthentic